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Anita Da Encarnacao

PARTNER

Anita began her career in the early 2000’s, holding prominent roles with major organisations such as Esprit, Oroton, Polo Ralph Lauren and Korn Ferry. 2010 saw her break out on her own, combining her love of technology and penchant for balancing books to launch her consulting business, BookStar. Supporting SMEs on their growth journey by providing best practice accounting and integrated tech solutions to streamline the financial arms of their businesses.

 

After running BookStar for 12 years, Anita has partnered with Aretex and joined the team as a Principal. Bringing with her a wealth of knowledge and experience in Xero, Specialised Medical Accounting, Cloud Solutions and Systems Integration. She also sits on the Xero Partner Advisory Council (XPAC), challenging and championing the needs of the accounting sector and greater business community.


Anita is a true technology and numbers geek at heart. With a sound understanding of how these two facets of accounting profoundly impact a finance department and the entire business. Sharing this knowledge and passion with businesses allows her to help them implement better processes and scale more efficiently.

Book a Call With Anita

Medical Accounting Specialist

Changes to Payroll Tax interpretation have created much angst throughout the healthcare sector. Anita is well-versed in the implementation and management of doctor revenue reconciliation using the Surgical Partners solution.


Regardless of how you have been advised to structure your practice and flow of funds solution, she can provide you with effective execution of your accounting and financial management strategy - with the assistance of our talented offshore team.

How Does She Overcome Challenges?

Anita guides her clients through the complexities of accounting best practice with the added lens of process design and improvement, and systems implementation. She sees poor process and strategy alignment as one of the biggest handbrakes on SME growth, sentencing key stakeholders to constantly toil in the business with little to no time or scope to work on the business.

The A-Team

At Aretex, we don’t just provide accountants and data analysts. Instead, our senior, Australian-based team members invest their time to develop tailored processes specific to your business that work hand-in-hand with a professional, incredibly dedicated and hard-working team in the Philippines.

We’ve taken the time to carefully find team members who share our philosophy, each with roles that allow them to put their expertise to use. We work like a well-oiled machine, with everyone focused on achieving the same goals: Empowering our clients to embrace best practices to reduce wasted time and improve the quality of the information they use to run their business.

We learn about your business so we can tailor our processes, technology, and people to meet your needs. Your dedicated A-Team becomes an extension of your team so you get the operational accounting and data that help you succeed.

READ OUR CLIENT CASE STUDIES
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